With years of experience in product positioning, Banahan Communications, Inc. is highly skilled at brokering products, services, and relationships. A key component of getting your product or service to the market is getting it into the hands of people who can sell it. A strategic sales plan that includes a distribution plan or network is vital, and it’s one of Banahan’s specialties.
In order to position a product or service effectively, the sellers need to know why it’s important to sell your product, how your product or service is different from other competitors’ products, what the advantages are to your service versus your competition, and so on. For example, for Producer Hub, Banahan Communications created a strategic sales plan that established a distribution plan through a network of health insurance brokers so that this network of brokers could deliver a low-cost health insurance policy to the market.
Brokering allows you to rapidly increase your sales by identifying prospective clients/customers, developing sales tools and incentive programs, facilitating quotes and contracts, and capitalizing on the relationships and networks Banahan has already developed. Let Banahan Communications put its invaluable experience to work for you to customize programs, build your distribution network, and drive sales.